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Tag Archives: Content

The Beginner’s Guide to Duplicate Content

One of the most frequent challenges I come across as a digital marketer are clients who can’t seem to get a good grasp of what duplicate content really is, how to avoid it, and why it matters to them. In this article, I’m going to dispel a few myths about duplicate content and SEO that are still lingering in a ... Read More »

Five Ways Google Scores Your Content

What if Google assigned a “content score” to every page on your website? Experts think that’s exactly what Google does. So, to get more organic traffic to your site, you need to know the answer to this critical question: How do you improve your Google content score? Read the full article at MarketingProfs MarketingProfs Daily: Search Engine Marketing Read More »

2017 Content Excellence Challenge: The October Prompts

Here are your content challenge prompts for October! Each month this year, we’ve offered our community a pair of prompts. One is designed to improve the creativity and quality of your content. The other is designed to help you get more of that great stuff done. Feel free to jump in this week with either Read More… The post 2017 ... Read More »

The Magical Sixth ‘Ingredient’ that Can Take Your Content to Greatness

On Monday, Ronell shared with us his five “ingredients” for creating truly high-quality content. These are the consistently important factors he’s observed while working with many different kinds of clients. We agree! Ronell’s advice will help you create content that genuinely helps your audience. And that content will be interesting because it speaks directly to Read More… The post The ... Read More »

Take a Deep Dive into Comprehensive Content Marketing Strategy

This week was all about the bigger picture of content marketing strategy. “Great content” is a wonderful start, but you need the strategic context that pulls it all together. Whether you’re a pro or just getting started, the posts and podcasts below will give you a framework to make your project really strong. On Monday, Read More… The post Take ... Read More »

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