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Tag Archives: Marketing

14 Fun & Festive Holiday Marketing Ideas for 2017

With pumpkin spice lattes back in season, it is hard not to have the holidays on our minds. Halloween is creeping up on us, and we’re about to be in full-out holiday season. What could be more exciting! While it might seem early to plan for winter, it isn’t! The earlier the better. After all, Mariah Carey already has her ... Read More »

Digital Marketing News: Twitter Happening Now, Snapchat Context Cards, LinkedIn Video Ads

Video Ads Are Finally Coming to LinkedIn (client) – When LinkedIn began allowing users to upload videos in August, video ads seemed like an inevitability, and they are now one step closer. LinkedIn announced today that it is running a closed beta test of video for sponsored content “with a limited number of advertisers.”  AdWeek Twitter Plans To Release A Bookmarking ... Read More »

How to Maximize Social Media Marketing as a B2B Company

So how do you stand out from the crowd as a B2B social media marketer? Here’s the advice you need to ensure your company engages with potential customers and develops a social media following that converts into what you really want–sales! Read the full article at MarketingProfs MarketingProfs Daily: Content Read More »

How to Storyboard a Marketing Video (When You’re Not an Artist)

Whether you like it or not, content marketing is embracing the visual culture of today and moving towards video. According to HubSpot, 43% of people want to see more video content from marketers, and four times as many customers would rather watch a video about a product than read about it. Which, unfortunately, doesn’t bode well for blog posts. With ... Read More »

Make a giant career change into digital marketing for just $20

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Just to let you know, if you buy something featured here, Mashable might earn an affiliate commission. The good news: social media and digital marketing can unlock massive conversion and revenue, taking your business to the next level of success. The not-so-good news: managing your own personal website and social media account won’t exactly prepare you for a marketing job ... Read More »

Take a Deep Dive into Comprehensive Content Marketing Strategy

This week was all about the bigger picture of content marketing strategy. “Great content” is a wonderful start, but you need the strategic context that pulls it all together. Whether you’re a pro or just getting started, the posts and podcasts below will give you a framework to make your project really strong. On Monday, Read More… The post Take ... Read More »

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