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Tag Archives: Social

Writing Headlines that Serve SEO, Social Media, and Website Visitors All Together – Whiteboard Friday

Posted by randfish Have your headlines been doing some heavy lifting? If you’ve been using one headline to serve multiple audiences, you’re missing out on some key optimization opportunities. In today’s Whiteboard Friday, Rand gives you a process for writing headlines for SEO, for social media, and for your website visitors — each custom-tailored to its audience and optimized to ... Read More »

How to Maximize Social Media Marketing as a B2B Company

So how do you stand out from the crowd as a B2B social media marketer? Here’s the advice you need to ensure your company engages with potential customers and develops a social media following that converts into what you really want–sales! Read the full article at MarketingProfs MarketingProfs Daily: Content Read More »

Microsoft resuscitates AltspaceVR for social mixed reality

Microsoft announced today that it has acquired the AltspaceVR team as it announced its big initiative to created a hardware and software ecosystem around Windows mixed reality headsets. Microsoft didn’t explain the terms of the deal, saying only that AltspaceVR is joining Microsoft. Microsoft calls the emerging technology “mixed reality” to encompass both augmented reality headsets, such as its own ... Read More »

4 ways to use social media to increase your email list

Anyone who’s done customer outreach via email marketing understands that the bigger your subscriber list, the more people you can reach with any given email campaign. That means more leads and sales. An additional benefit of a large readership: the ability to segment those readers into groups based on demographics, buying habits and other factors. Targeting your readers with messages ... Read More »

VRChat grabs $4 million in a rare bright spot for social VR

Startup VRChat raised a $ 4 million Series A round of funding led by HTC. The money for the social VR startup comes in the wake of AltspaceVR running out of cash and the earlier closure of Convrge, though Altspace found a lifeline of sorts. There’s still High Fidelity running strong and Linden Lab continues building Sansar, the successor to one of the longest-running virtual worlds, Second Life. ... Read More »

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