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Tag Archives: Ways

9 Ways Facebook Creative Hub Will Energize Your Social Ads

I say this as someone who writes about digital marketing for money: Reading can only teach you so much about how to make great Facebook ads. Doing is the best way to wrap your head around this stuff. Unfortunately, making Facebook Creative that simultaneously stands out visually, appeals emotionally, and converts can be tough. There’s generating a killer concept, deciding ... Read More »

6 Ways to Use the Curiosity Gap in Your Marketing Campaigns

Media empires rise and fall, but the explosive growth in popularity of websites such as BuzzFeed and Upworthy during the past several years ushered in a new phenomenon in content – the “curiosity gap.” Mainstream media such as newspapers and magazines have long tantalized their audiences with salacious rumors and tawdry gossip to sell papers and ad inventory, but the ... Read More »

16 Ridiculously Easy Ways to Find & Keep a Remote Job

The luxury of “working from home” is turning into an expectation from employers. According to Forbes, 68% of U.S. workers say that they expect to work remotely in the future. It’s rare to find a company that wouldn’t allow you to work from bed when you come down with the flu, but it can be trickier to find a spot ... Read More »

7 Powerfully Effective, Non-Obvious Ways to Market a Product

Pop quiz: After perhaps the most successful product marketing campaign in history, this company’s stock price skyrocketed from $ 9.08 to $ 16.23, a 78.7% increase. The campaign turbocharged sales 36% year-over-year. And the company grabbed 42% more market share. Ultimately, the company won a “Grand Effie” at the 39th Annual Effie Awards by unanimous decision. And today, this company ... Read More »

Top 7 Ways to Build Brand Loyalty

Modern customers scour websites and research products they’re thinking of buying before making their actual purchase. When customers are 60% to 80% of the way down the funnel before they talk to anyone at your business, you can’t rely on traditional methods to generate loyalty. At the same time, fewer and fewer clients remain loyal to one specific brand. Loyal ... Read More »

11 Ways to Turn Prospects into Customers

A nurture program is a necessary component of any business’s digital advertising strategy. It doesn’t matter if you’re peddling alpaca flannels on a one-page Shopify site or you’re hunting boomers in need of retirement savings management, nurture can help grow your brand and your bottom line. Sometimes (most of the time) people just aren’t ready to convert, to purchase your ... Read More »

5 Ways to Add Variety to Your YouTube Channel

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Want to add more video to your YouTube channel? Wondering how to develop a content plan for YouTube? Adding the right variety of video to your YouTube channel is ideal for driving conversions and engagement. In this article, you’ll discover five types of YouTube video to add to your business channel. #1: Create a Featured Video […] This post 5 Ways ... Read More »

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